“Is what I’m about to do (or say) moving the ball forward?
Oftentimes, in creative projects, we act out of impulse rather than reason. Shiny objects and other fleeting fascinations have a tendency to drain our resources. Before you allocate time to any task, question your intended outcome. The same goes for your contributions in meetings. When you speak, are you “content-making” or simply “commentating”? Be intentional. Everything you do or say should move the ball forward toward your goal. If it doesn’t, it is liable to waste precious energy and get you off track.”
—Scott Belsky
